PAProduct Management Extern

Product • Strategy • Consumer Insights • Project Delivery

Product-minded graduate who combines user research, market analysis, and data skills to design usable, growth-focused features.

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Work samples

Explore my diverse projects in business operations, marketing analytics, and research that showcase my skills and commitment.

BeReal Product Management Externship
BeReal. · Oct 2026 · ✅ Verified by Extern
BeReal Product Management Externship
Discover how product teams at social apps like BeReal design for authenticity while driving user growth. In this externship, you’ll explore what keeps users coming back— benchmarking competitors, analyzing engagement features, and designing your own growth-driven app feature. You’ll learn how to balance product innovation with BeReal’s unique mission of real, unfiltered connection. Perfect for those interested in product management, UX strategy, or social media innovation, this experience gives you a hands-on look at how product teams grow platforms without losing their core values.
Top performerDesignUI/UXProduct Management

About me

Product-minded graduate who combines user research, market analysis, and data skills to design usable, growth-focused features.

I am Pamela Adaeze Aladi, a product management extern with graduate training in management and database technologies. I have supported product and analytics work for social and consumer brands through externships and internships, and worked in business operations for a nonprofit. I focus on product discovery, user research, data analysis, and turning insights into prioritized features.

Externships

BeReal Product Management Externship

Completed · Oct 2026

Experience

Product Management Extern

Extern (with BeReal) · Aug 2026 - Oct 2026

Market Research and Consumer Analytics Extern

Extern (with Beats by Dre) · Aug 2024 - Oct 2024

Business Operations Associate

Expanding Boundaries International (Non-Profit) New York, NY · Sep 2024 Jun 2025

Marketing and Consumer Analytics Intern

Tapestry - Coach New York, NY · Jun 2023 Aug 2023

Education

New York University - School of Professional Studies

MS in Management & Systems Concentration in Database Technologies

University of Massachusetts Amherst - Isenberg School of Management

BBA in Operations and Information Management & Certificate of Business Analytics

Skills

Product DiscoveryFeature PrioritisationUser StoriesUsability TestingUser ResearchMarket ResearchCompetitive AnalysisConsumer InsightsData AnalysisKPI TrackingProject CoordinationStakeholder CommunicationProcess ImprovementAgile/ScrumExcelPowerPointPower BISQLJiraMiroTrelloCanvaCRM SystemsAI & Automation Tools

Back to work

BeReal. · Oct 2026 ↗

✅ Verified by Extern

BeReal Product Management Externship

Discover how product teams at social apps like BeReal design for authenticity while driving user growth. In this externship, you’ll explore what keeps users coming back— benchmarking competitors, analyzing engagement features, and designing your own growth-driven app feature. You’ll learn how to balance product innovation with BeReal’s unique mission of real, unfiltered connection. Perfect for those interested in product management, UX strategy, or social media innovation, this experience gives you a hands-on look at how product teams grow platforms without losing their core values.

DesignUI/UXProduct Management

Overview

The externship examined product choices that affect authentic engagement on a social app. Work produced a five-stage BeReal user-journey map, a competitor comparison of BeReal and Locket with theme scores and sentiment summaries, a PRD-lite and clickable prototype for a Real Reply feature, and moderated test results with quantified ratings. The work was awarded Top Performer by BeReal.

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What I've accomplished

I produced a five-stage end-to-end BeReal user-journey map that recorded users' actions, thoughts, and feelings, and identified posting hesitation and 2-minute timer pressure as primary pain points.

Top performer

Project breakdown

View all work

Work samples

BeReal Product Management Externship

About me

BeReal Product Management Externship

Overview

What I've accomplished

Project breakdown

Map the End-to-End BeReal User JourneyI mapped BeReal’s end-to-end user journey and documented behaviors, thoughts, and emotions across five stages.

Benchmark BeReal’s CompetitorsI mapped and analyzed product features and user sentiment to benchmark BeReal against a competitor, producing feature tables, a comparison spreadsheet, and sentiment summaries.

Design a New App FeatureI designed and prototyped Real Reply, a feature that let users respond to a friend’s BeReal with a dual-camera photo to encourage authentic, low-pressure back-and-forth interactions.

Test App Feature in Focus GroupsI synthesized findings from a 5-participant focus group and survey to evaluate a photo-to-photo reply feature for a social app.