Beats By Dre logoCurrently an Extern @Beats By Dre
Aidan Dozier portrait

Sophomore at Murray State building Logistics and Supply Chain Management skills

I am a Murray State student gaining hands-on experience in logistics through a Beats by Dre externship as I prepare to start my career.

Work samples

Work shown highlights tasks and deliverables from my Beats by Dre Creative Advertising Strategy externship and other coursework, focused on creative strategy and advertising briefs.

About me

I am a Murray State student gaining hands-on experience in logistics through a Beats by Dre externship as I prepare to start my career.

I am Aidan Dozier, a sophomore at Murray State University pursuing a bachelor's degree. I have limited professional experience and I'm building practical skills through the Beats by Dre Creative Advertising Strategy externship while preparing to start my career.

Externships

Beats by Dre Creative Advertising Strategy Externship

Beats By Dre

Skills

Creative advertising strategy (externship)Campaign brief developmentIdeation and concept workCoursework-based research

✅ Verified by Extern · ⏱️ In progress

Beats by Dre Creative Advertising Strategy Externship

Digital MarketingMarket Research

Overview

The externship examined video advertising across TikTok, Instagram, and YouTube and mapped the competitive landscape for premium audio. The work analyzed platform algorithms and attention-economics principles, and compared competitors' video strategies to highlight differences in reach and creative approach.

Beats by Dre Creative Advertising Strategy Externship

What I've accomplished

I researched platform mechanics, attention drivers, and competitor creative to establish a baseline for video ad strategy across TikTok, Instagram, and YouTube.

Project breakdown

View all work