Beats By Dre logoCurrently an Extern @Beats By Dre
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Early-career creative strategist in training

I am currently in the Beats by Dre Creative Advertising Strategy Externship and am developing skills in campaign thinking and brand-focused creative work.

Work samples

Projects show creative strategy work from the Beats by Dre Creative Advertising Strategy Externship and related practice pieces focused on campaign concepts and messaging.

About me

I am currently in the Beats by Dre Creative Advertising Strategy Externship and am developing skills in campaign thinking and brand-focused creative work.

I’m a graphic designer and marketing enthusiast specializing in sports, music, and entertainment. I’m passionate about creating work that resonates with people’s instincts before they read a single word of copy.

Externships

Beats by Dre Creative Advertising Strategy Externship

In progress

Skills

Creative advertising strategyCampaign conceptingAudience thinkingStrategic messaging

✅ Verified by Extern · ⏱️ In progress

Beats by Dre Creative Advertising Strategy Externship

Digital MarketingMarket Research

Overview

The work mapped video ad formats and platform mechanics across TikTok, Instagram, and YouTube, and analyzed attention economics and the competitive landscape for premium audio. The project compared how algorithms affect ad visibility and documented audience attention patterns and market positioning.

Beats by Dre Creative Advertising Strategy Externship

What I've accomplished

I researched platform-specific video formats, algorithm behaviors, attention-economics principles, and competitors in the premium audio market to inform ad-format recommendations.

Project breakdown

View all work