Amazon logoCurrently an Extern @Amazon·🟢 Open to work
Deborah Afolarin portrait

Digital Transformation Analyst

I am a Digital Transformation Analyst who helps businesses modernize their workflows and turn digital data into strategic growth.

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Work samples

Work includes workforce analytics for Amazon, e-commerce analysis for Breaking Games, and real estate finance models for Arc70, with dashboards, models and recommendations.

  • Amazon Operational Strategy & People Analytics Externship
    Amazon Operational Strategy & People Analytics Externship
    Amazon logo

    Amazon · Oct 2025 · ✅ Verified by Extern

    Amazon Operational Strategy & People Analytics Externship

    Imagine shaping how AMAZON — yes, THE Amazon — welcomes and keeps its workforce. Every year, Amazon loses billions because new hires leave before Day 90.You’re going to fix that. In this externship, you’ll web scrape real-world employee reviews from across the web, extract actionable insights, and design persona-driven strategies to help Learning Ambassadors connect smarter, faster, and more humanely.It’s part research, part strategy—and all about learning how people data drives big decisions.

    Data AnalysisAI & MLPythonStrategyPresentation Skills
  • Arc70 Capital Real Estate Finance and Valuation Externship
    Arc70 Capital Real Estate Finance and Valuation Externship
    Arc70 logo

    Arc70 · Nov 2025 · ✅ Verified by Extern

    Arc70 Capital Real Estate Finance and Valuation Externship

    Ready to step into the world where real estate meets finance? In this externship, you’ll join Arc70 Capital—a real estate investment firm specializing in affordable housing across the U.S. You’ll conduct market research, analyze rent data, and build financial models to evaluate properties. This is your chance to gain real experience in real estate finance—before your first job.

    Top performerFinancial ModelingExcelData Analysis

About me

I am a Digital Transformation Analyst who helps businesses modernize their workflows and turn digital data into strategic growth.

I am a Digital Transformation Analyst dedicated to assisting businesses in modernizing their workflows and utilizing digital data for growth. My expertise lies in evaluating manual processes, digitizing outdated systems, and developing centralized data dashboards that empower teams to make informed decisions based on data. What sets me apart is my hands-on experience in WordPress web design and social media management. This combination enables me to create engaging front-end digital experiences that connect with audiences while also building the back-end analytics and business workflows

Externships

Amazon Operational Strategy & People Analytics Externship

Amazon

Experience

Business Analyst (Remote)

Amdari Inc. UK · November 2025 – June 2026

Inbound Agent

IO Solutions Contact Center(WFH) – Canada · January 2023 – July 2023

Digital Marketing Assistant

Haelsoft Digital – Lagos, Nigeria · January 2022 – October 2022

Medical Sales Representative

SKG Pharma Limited – Lagos, Nigeria · February 2018 – February 2022

Education

Robertson College, Canada

Data Analysis · Class of 2025

Federal University of Agriculture, Abeokuta, Nigeria

Biochemistry · Class of 2014

Skills

JIRAAzure DevOpsConfluenceBRDUATRACI MatrixBusiness CaseMicrosoft VisioLucidchartMicrosoft Windows ServerGoogle SuiteMicrosoft Office SuiteSlackZoomTeam ViewerExcelPower BITableauSQLPythonSnowflakedbtApache AirflowAWS S3Google Analytics 4
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Amazon · Oct 2025 ↗

âś… Verified by Extern

Amazon Operational Strategy & People Analytics Externship

Imagine shaping how AMAZON — yes, THE Amazon — welcomes and keeps its workforce. Every year, Amazon loses billions because new hires leave before Day 90.You’re going to fix that. In this externship, you’ll web scrape real-world employee reviews from across the web, extract actionable insights, and design persona-driven strategies to help Learning Ambassadors connect smarter, faster, and more humanely.It’s part research, part strategy—and all about learning how people data drives big decisions.

Data AnalysisAI & MLPythonStrategyPresentation Skills

Overview

The work analyzed employee voice across Glassdoor and YouTube, mapped FC (fulfillment center) roles and their daily interactions, and produced data-driven artifacts that support intervention design. It combined keyword and sentiment analysis, thematic coding, cohort segmentation, and a pilot-ready slide narrative that synthesized findings.

Amazon Operational Strategy & People Analytics Externship
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What I've accomplished

I produced a role-and-responsibility map, cleaned and analyzed Glassdoor and YouTube feedback (keywords and sentiment), identified burnout as the priority theme with supporting quotes, segmented cohorts with severity counts, and built a five-slide pilot-ready intervention narrative.

Project breakdown

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Arc70 · Nov 2025 ↗

âś… Verified by Extern

Arc70 Capital Real Estate Finance and Valuation Externship

Ready to step into the world where real estate meets finance? In this externship, you’ll join Arc70 Capital—a real estate investment firm specializing in affordable housing across the U.S. You’ll conduct market research, analyze rent data, and build financial models to evaluate properties. This is your chance to gain real experience in real estate finance—before your first job.

Financial ModelingExcelData Analysis

Overview

The work combined market research, rent-data collection, and multi-year financial modeling for a selected affordable-housing asset, producing Excel models, valuation outputs, and a written investment analysis. Deliverables included an interactive dashboard, revenue and expense model, cash-flow and DCF valuation, sensitivity testing, and a consolidated report. The work was awarded Top Performer by

Arc70 Capital Real Estate Finance and Valuation Externship
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What I've accomplished

I produced a complete externship deliverable set: an interactive Excel dashboard, a populated rent data sheet for Lexington House, a revenue and expense model with NOI of $449,297, a DCF-based valuation (NPV $3,749,079, IRR 20.46%), sensitivity analysis, and a consolidated investment report.

Top performer

Project breakdown

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Breaking Games · Jun 2026 ↗

âś… Verified by Extern

Breaking Games E-Commerce Data Analysis & Strategy Externship

A Breaking Games externship exploring e-commerce analytics and strategy, using real marketing and platform data to analyze acquisition, engagement, and conversion across the funnel.

Digital MarketingSalesPresentation Skills

Overview

The externship consolidated marketing, analytics, and commerce data to map an online customer funnel and diagnose conversion gaps. Work included mapping a staged purchase journey, calculating source- and page-level performance, and comparing engagement metrics across channels. Deliverables included a multi-tab dashboard and a slide deck with funnel analysis and prioritized recommendations.

Breaking Games E-Commerce Data Analysis & Strategy Externship
Google Slides
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What I've accomplished

I produced a Claude-generated six-tab dashboard plus a slide deck that combined ad, analytics, and Shopify data, identified checkout abandonment and weak Meta conversion, and recommended reallocating budget toward higher-converting Search and retargeting.

Project breakdown

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Extern, Amazon Operational Strategy and People Analytics(Remote)

Conducted a workforce analytics study using Python, Tableau, Excel, Google Sheets, and AI, leveraging sentiment analysis, thematic analysis, prioritization frameworks, and root-cause analysis. Built visual dashboards identifying at-risk employee cohorts and proposed retention strategies projected to reduce attrition by 12%. Produced insights to guide HR and leadership decision-making, aligning with workforce optimization goals.

PythonTableauExcelGoogle SheetsAI
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Extern, Breaking Games Ecommerce Data Analysis(Remote)

Analyzed the end-to-end customer journey to identify trends, pain points, and opportunities for improving customer experience, engagement, and business performance. Analyzed complex business problems and leveraged AI-powered tools to conduct research, evaluate alternatives, and develop structured, data-driven solutions. Transformed raw datasets into actionable insights and strategic recommendations through data analysis, visualization, and reporting, supporting informed business decision-making.

AI
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Extern, Arc70 Capital LLC Financial Analysis(Remote)

Developed financial models and valuation frameworks to support capital planning, investment decisions, and long-term fiscal sustainability. Conducted sensitivity and variance analyses on property portfolios, quantifying risk exposure and identifying key financial drivers for decision-making.

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