ERSocial Media Content & Brand Strategy·🟢 Open to work
Ewerton R. portrait

Marketing specialist focused on social content and brand strategy

I create social-first content and shape brand strategy, with hands-on experience from a TikTok externship.

Work samples

Projects include social content creation and brand strategy work completed during a TikTok externship, focused on platform-native formats and audience fit.

About me

I create social-first content and shape brand strategy, with hands-on experience from a TikTok externship.

I am Ewerton R., a marketing practitioner focused on social media content and brand strategy. I completed a TikTok externship where I worked on content and brand strategy tasks. I write clear, audience-first copy and plan social content with platform norms in mind.

Externships

TikTok: Social Media Content & Brand Strategy Externship

TikTok

Skills

Social content planningBrand strategyTikTok content formatsAudience-first copywritingContent testing and iteration

✅ Verified by Extern

TikTok: Social Media Content & Brand Strategy Externship

Digital MarketingBrand StrategyContent CreationStorytelling

Overview

The externship produced a compact brand playbook and social assets for All Basics Uniforms (ABU). Work included a Brand Positioning Snapshot with a clear promise and three pillars, a downloadable TikTok template pack, adapted Instagram assets, and a recorded pitch with a slide deck.

TikTok: Social Media Content & Brand Strategy Externship
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What I've accomplished

I produced a Brand Positioning Snapshot for ABU, a downloadable Canva TikTok template pack, adapted Instagram assets with performance-based recommendations, and a recorded brand strategy pitch with an accompanying slide deck.

Project breakdown

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