Breaking Games logoCurrently an Extern @Breaking Games
Fuhaad Lawal portrait

Aspiring Product Strategist & Data Analyst

I’m a junior in Information Technology, passionate about product strategy and data analytics. Let's transform insights into impactful business strategies.

🟢 Open to work

Work samples

Discover how I apply data analytics and product strategy in real-world projects, enhancing my skills and understanding of consumer behavior.

  • Breaking Games E-Commerce Data Analysis & Strategy Externship
    Breaking Games E-Commerce Data Analysis & Strategy Externship
    Breaking Games logo

    Breaking Games · Apr 2026 · ✅ Verified by Extern

    Breaking Games E-Commerce Data Analysis & Strategy Externship

    A Breaking Games externship investigating how marketing, site experience, and commerce data convert visits into purchases.

    Digital MarketingSalesPresentation SkillsExcel

About me

I’m a junior in Information Technology, passionate about product strategy and data analytics. Let's transform insights into impactful business strategies.

I am a Senior at the New Jersey Institute of Technology pursuing a Bachelor's Degree in Information Technology. With a keen interest in product strategy and data analytics, I'm eager to strengthen my resume and enhance my competitiveness for future internships and job opportunities.

Externships

SQL & Database Architecture Externship with Breaking Games

Breaking Games

Experience

Data Analytics Extern

Beats by Dre · Apr 2026 - Jul 2026

Data Analyst Extern

Breaking Games | Tabletop & Card Game Publisher · Jan 2026 - Apr 2026

Education

New Jersey Institute of Technology

Information Technology · Class of 2026

Skills

Data AnalyticsSQLGoogle AnalyticsPythonAI ToolsMarket ResearchData VisualizationAI-Driven InsightsCritical Thinking

✅ Verified by Extern

Breaking Games E-Commerce Data Analysis & Strategy Externship

A Breaking Games externship investigating how marketing, site experience, and commerce data convert visits into purchases.

Digital MarketingSalesPresentation SkillsExcel

Overview

The work examined marketing, analytics, and Shopify exports to trace how visitors became customers. The project consolidated datasets from GA4, Google Ads, Meta Ads, and Shopify, reconciled traffic and orders, and mapped the e-commerce funnel into a multi-tab dashboard. The analysis identified a $39,000+ attribution gap and surfaced channel-level efficiency differences and conversion bottlenecks.

Breaking Games E-Commerce Data Analysis & Strategy Externship
Google Slides
Access

What I've accomplished

I consolidated ad, analytics, and Shopify data into a dashboard and slide deck that quantified a $39K+ attribution gap, compared channel ROAS, and listed six prioritized recommendations.

Project breakdown

View all work

✅ Verified by Extern

Beats by Dre Data Analytics: Qualitative & Quantitative Insights Externship

A Beats by Dre data analytics externship focused on extracting qualitative and quantitative consumer insights from reviews and survey data.

Data AnalysisPython

Overview

This externship produced consumer-insights artifacts from user reviews and survey responses for wireless headphones. Work included pain-point clustering, a customer journey mapped with the AIDA framework, quantitative and qualitative analyses of survey data, an aspect-based sentiment pipeline, and a slide deck, dashboard, and recorded presentation based on 477 reviews.

Beats by Dre Data Analytics: Qualitative & Quantitative Insights Externship
Loom
Watch

What I've accomplished

I produced a set of consumer-insights deliverables: a ranked pain-point chart, an AIDA customer-journey table, cleaned survey analyses with charts and coded themes, an aspect-based sentiment pipeline design, and a slide deck, Claude dashboard, and recorded presentation based on n=477 reviews.

Project breakdown

View all work