Instagram · Jul 2026
Logged Out Surfaces
• Helped activate and onboard new users by A/B testing 20+ key features on logged out surfaces, focusing on SEO and organic sharing that drove teens to content-rich pages; launched several features with
test
With over 12 years of experience, I create products that blend growth, consumer behavior, and emerging tech—from co-inventing Instagram's logged-out experience to developing innovative solutions.
Work samples
For the past couple of years, I've been running Zero to One LLC — a fractional product practice where I embed with founders and CEOs to help them build faster. The pitch is simple: I'm recently a firs
Logged Out Surfaces Test Test · Aug 2026
Test
TestAIBeReal Product Management Externship 
BeReal. · ✅ Verified by Extern · ⏱️ In progress
BeReal Product Management Externship
Discover how product teams at social apps like BeReal design for authenticity while driving user growth. In this externship, you’ll explore what keeps users coming back— benchmarking competitors, analyzing engagement features, and designing your own growth-driven app feature. You’ll learn how to balance product innovation with BeReal’s unique mission of real, unfiltered connection. Perfect for those interested in product management, UX strategy, or social media innovation, this experience gives you a hands-on look at how product teams grow platforms without losing their core values.
DesignProduct ManagementUI/UX
About me
With over 12 years of experience, I create products that blend growth, consumer behavior, and emerging tech—from co-inventing Instagram's logged-out experience to developing innovative solutions.
In recent years, I've been running Zero to One LLC, a fractional product practice where I partner with founders and CEOs to boost their growth. The idea is simple: as a new father, I now help CEOs nurture their own 'babies.' My keen interest in AI has been a significant motivation throughout this experience.
Externships
BeReal Product Management Externship
BeReal.
Back to works
Instagram · Jul 2026
Logged Out Surfaces
• Helped activate and onboard new users by A/B testing 20+ key features on logged out surfaces, focusing on SEO and organic sharing that drove teens to content-rich pages; launched several features with
Overview
• Helped activate and onboard new users by A/B testing 20+ key features on logged out surfaces, focusing on SEO and organic sharing that drove teens to content-rich pages; launched several features with
Back to works
Test · Aug 2026
Test
TestAI
✅ Verified by Extern · ⏱️ In progress
BeReal Product Management Externship
Discover how product teams at social apps like BeReal design for authenticity while driving user growth. In this externship, you’ll explore what keeps users coming back— benchmarking competitors, analyzing engagement features, and designing your own growth-driven app feature. You’ll learn how to balance product innovation with BeReal’s unique mission of real, unfiltered connection. Perfect for those interested in product management, UX strategy, or social media innovation, this experience gives you a hands-on look at how product teams grow platforms without losing their core values.
DesignProduct ManagementUI/UX
Overview
During my BeReal Product Management Externship, I delved into how product teams in social apps foster authenticity while promoting user growth. I examined user engagement features, benchmarked competitors, and designed a user-driven app feature that aligns with BeReal’s mission of genuine connection, gaining insights into the balance between innovation and core values.
What I've accomplished
Throughout this externship, I engaged in a series of tasks that allowed me to understand the intricacies of the BeReal platform and its user experience. Below are the key activities I completed as part of this process.