John Sunwoo portrait
Currently an Extern @Beats By Dre

John Sunwoo: Your Partner in Client Success

With over 13 years of experience, I specialize in maximizing SaaS and AdTech potential for enterprise clients, enhancing retention, and driving growth.

View my workMessage Me

Work samples

Discover my projects that leverage SaaS and AdTech to enhance client success and optimize workflows, delivering impactful solutions.

  • Beats by Dre Consumer Behavior & Market Analysis Externship
    Beats by Dre Consumer Behavior & Market Analysis Externship
    Beats By Dre logo

    Beats By Dre · ✅ Verified by Extern · ⏱️ In progress

    Beats by Dre Consumer Behavior & Market Analysis Externship

    Discover how top brands like Beats by Dre turn consumer insights into products people can’t resist. Dive into the psychology of buying decisions, master survey design, and use cutting-edge AI tools to analyze real consumer data. In this externship, you’ll gain hands-on experience shaping marketing strategy for a leading global brand—perfect for anyone curious about marketing, psychology, or product innovation.

    Data AnalysisMarket ResearchPresentation Skills

About me

With over 13 years of experience, I specialize in maximizing SaaS and AdTech potential for enterprise clients, enhancing retention, and driving growth.

I am a Strategic Client Success and Enablement leader with more than 13 years of experience focused on helping enterprise clients maximize the potential of SaaS and AdTech platforms. My strengths include technical onboarding, product adoption, workflow optimization, and data integration. I have a knack for building executive relationships and leading cross-functional teams to create customized solutions that enhance retention, accelerate time-to-value, and drive customer growth. I enjoy connecti

Externships

Beats by Dre Consumer Behavior & Market Analysis Externship

Beats By Dre

Experience

Manager, Client Experience and Audience Strategy

TRANSUNION, LLC · July 2022 – January 2024

Customer Success Senior Lead

COMSCORE, INC. · October 2018 – July 2022

Customer Support Manager

MEDIAOCEAN, LLC · March 2014 – October 2018

Education

RUTGERS UNIVERSITY

M.B.A. Business Administration

CUNY BROOKLYN COLLEGE

B.S., Business Management, Finance

Skills

Client Experience LeadershipCustomer Success ManagementSubject Matter ExpertiseCustomer SatisfactionCross-Functional CollaborationEscalation ManagementAPI & Data IntegrationsSaaS ImplementationStakeholder ManagementProject ManagementCustomer EnablementWorkflow Analysis
Back to works
Beats By Dre ↗

✅ Verified by Extern · ⏱️ In progress

Beats by Dre Consumer Behavior & Market Analysis Externship

Discover how top brands like Beats by Dre turn consumer insights into products people can’t resist. Dive into the psychology of buying decisions, master survey design, and use cutting-edge AI tools to analyze real consumer data. In this externship, you’ll gain hands-on experience shaping marketing strategy for a leading global brand—perfect for anyone curious about marketing, psychology, or product innovation.

Data AnalysisMarket ResearchPresentation Skills

Overview

The externship examined consumer decision-making and methods for extracting insights from survey and behavioral data. Work combined survey design, behavioral analysis, and AI-assisted data structuring to surface consumer pain points. Deliverables included structured consumer pain-point output formatted as AI-generated JSON.

Beats by Dre Consumer Behavior & Market Analysis Externship

What I've accomplished

I translated qualitative insights into structured, machine-readable output and distilled consumer pain points into a prioritized list suitable for downstream analysis.

Project breakdown

View all works