TikTok · ✅ Verified by Extern · ⏱️ In progress
TikTok: Social Media Content & Brand Strategy Externship
Digital MarketingBrand StrategyContent CreationStorytelling
Currently an Extern @TikTok·🟢 Open to work
Senior marketing student at Lamar University
Marketing student with hands-on experience, assembling a portfolio as I transition into a marketing career.
Work samples
A curated set of campaign work, class projects, and practical assignments that show marketing thinking, communication, and execution as I prepare to start my career.
TikTok: Social Media Content & Brand Strategy Externship
About me
Marketing student with hands-on experience, assembling a portfolio as I transition into a marketing career.
I'm Katie Lang, a senior marketing student at Lamar University finishing my bachelor's degree. I have some practical work experience and I'm building a portfolio that shows what I can do as I move into my career.
Externships
TikTok: Social Media Content & Brand Strategy Externship
In progress
Experience
Creative Director
STUDIO ZENITH · November 2025 - Present
Founder & Creative Director
REVEUR VINTAGE · November 2020 - Present
Creative Designer
VOLUME ONE STUDIOS · December 2025 - March 2026
Graphic Designer
COTTON CARGO · March 2021 - May 2025
Education
LIM College - Fashion Media Studies
Lamar Institute of Technology - Associate of Applied Science, Web Design & Computer Information Systems
Skills
Marketing fundamentalsCampaign planningContent writingSocial media basicsMarket research
✅ Verified by Extern · ⏱️ In progress
TikTok: Social Media Content & Brand Strategy Externship
Digital MarketingBrand StrategyContent CreationStorytelling
Overview
The project examined social content and brand positioning for a creator-focused lifestyle brand through a TikTok externship. Work reviewed the brand's social presence and identified content and strategy elements relevant to short-form platforms. Deliverables documented tactical observations about the brand's social footprint.
What I've accomplished
I audited the brand's TikTok presence and social content, documenting strengths, gaps, and concrete opportunities observed across posts and profile presentation.
