Breaking Games Externship via ExternEstablished in my career, I present selected work and thinking on design and product.
A curated collection of projects that show my approach, skills, and professional experience.
Breaking Games · ✅ Verified by Extern · ⏱️ In progress
A data-analysis externship with Breaking Games focused on using e-commerce and marketing datasets to identify conversion bottlenecks and suggest tactical improvements.
Established in my career, I present selected work and thinking on design and product.
I am Laura Lynch. I am firmly established in my career and share my work and experience here.
Externships
Breaking Games E-Commerce Data Analysis & Strategy Externship
In progress
Experience
RIMOWA (LVMH) · Apr 2026 – Aug 2026
GUCCI · Oct 2025 – Apr 2026
WUNDERKIND · May 2025 – Jul 2025
TATA CONSULTANCY SERVICES · Mar 2023 – Sep 2023
KOSÉ AMERICA · Sep 2020 – Mar 2023
REVLON / ELIZABETH ARDEN · Mar 2019 – Apr 2020
EILEEN FISHER · Aug 2017 – Oct 2018
Client Services Advisor (Contract)
Client Services Advisor (Contract)
Client Services Advisor (Contract)
Client Services Advisor (Contract)
Customer Success Manager, Mid Market (Contract)
Customer Success Manager, Mid Market (Contract)
Business Analyst, Customer Experience Consulting (Contract)
Business Analyst, Customer Experience Consulting (Contract)
Customer Experience & Operations Manager
Customer Experience & Operations Manager
Sales Analytics Associate Manager
Sales Analytics Associate Manager
Merchandise Associate (Contract)
Merchandise Associate (Contract)
Digital Merchandise Associate
SAKS FIFTH AVENUE
Global Merchandise Product Coordinator
COACH
International Franchise Merchandise Assistant
GAP GLOBAL HQ
Education
Master of Professional Studies — Retail Design & Merchandising
Master of Professional Studies — Retail Design & Merchandising
Bachelor of Arts — English
Bachelor of Arts — English
Skills
✅ Verified by Extern · ⏱️ In progress
A data-analysis externship with Breaking Games focused on using e-commerce and marketing datasets to identify conversion bottlenecks and suggest tactical improvements.
The project analyzed Breaking Games' marketing and e-commerce data to track user journeys from ad click to purchase. The work combined datasets from analytics and sales platforms to identify where shoppers abandoned the funnel and to compare campaign performance. Analyses produced concrete conversion insights and suggested targeted optimization steps.
I worked through the dataset to trace customer journeys, measure drop-off points, and compare ad-to-purchase performance across channels.
