TikTok logoTikTok Externship via Extern

I'm Liz Oduor, exploring my path

I have some practical experience and I'm shaping the skills and direction for my career.

Work samples

A short collection of work that shows the skills and questions I'm developing as I move toward a clear career focus.

About me

I have some practical experience and I'm shaping the skills and direction for my career.

I am Liz Oduor. I have some work experience and I am exploring my next steps as I move toward a defined career path. I write, learn, and build to clarify what I want to do long term.

Externships

TikTok: Social Media Content & Brand Strategy Externship

In progress

Experience

Digital Marketing & Content Strategy Manager

Wild Web Creatives · July 2024 to date

Digital Marketing Lead

Cast On Cue · September 2022 6 June 2024

Digital & Content Strategist

FOI Counselling Centre · July 2019 August 2022

Content & Communication Support

MNO Advocates · February 2018 June 2019

Education

United States International University

Bachelor of Arts |Broadcast Journalism

Skills

Career explorationPractical project workSelf-directed learning

✅ Verified by Extern · ⏱️ In progress

TikTok: Social Media Content & Brand Strategy Externship

Digital MarketingBrand StrategyContent CreationStorytelling

Overview

The externship examined content and brand strategy tailored to TikTok's short-form format. The work involved evaluating a consumer brand's social channels and identifying content patterns, posting rhythms, and surface-level brand cues. Deliverables documented strengths and areas for tactical improvement.

TikTok: Social Media Content & Brand Strategy Externship

What I've accomplished

I reviewed a brand's TikTok and adjacent social channels, noting content formats, posting cadence, and recurring creative themes to form a concise strategic assessment.

Project breakdown

View all work