
Beats By Dre · Oct 2026 · ✅ Verified by Extern
I combine creative thinking with advertising strategy, informed by a Beats by Dre Creative Advertising Strategy externship.
Portfolio items include creative strategy and advertising-focused work developed during the Beats by Dre Creative Advertising Strategy externship and other early projects.

Beats By Dre · Oct 2026 · ✅ Verified by Extern
I combine creative thinking with advertising strategy, informed by a Beats by Dre Creative Advertising Strategy externship.
I am Luca Photopoulos. I have some work experience and I completed the Beats by Dre Creative Advertising Strategy externship. I am exploring roles where I can apply creative strategy and advertising skills while I grow my career.
Externships
Beats by Dre Creative Advertising Strategy Externship
Completed · Oct 2026
Experience
Research Assistant
Niedenthal Emotions Lab · Aug 2025 – May 2026
Marketing & Communications Intern
Sox Group · June 2025 – Aug 2025
Ball Person; Shift Leader (2019 – 2021)
United States Tennis Association (USTA), US Open · Aug 2018 – Sep 2021
Education
University of Wisconsin-Madison
Bachelor of Arts in Psychology, Minor in Business Administration | Dean's List Designation · Class of 2026
Skills
✅ Verified by Extern
The externship examined video advertising on TikTok, Instagram, and YouTube and mapped Beats by Dre's competitive set in the premium audio market. The work analyzed platform algorithms and attention-economics principles and compared how each channel affects ad visibility and audience attention.

I created a coded repository of 28 video ads with timestamps, links, effectiveness scores, and an executive summary that synthesized hook, talent, CTA, sound, and production patterns across platforms.