Pre-health student building real-world research experience

Health-Ade logoCurrently an Extern @Health-Ade

I am a UC San Diego freshman gaining consumer behavior and insights experience through a Health-Ade externship to make my resume more competitive.

Work samples

I document work from my Health-Ade Consumer Behavior & Insights externship and related class projects, focused on practical research tasks that build my early-career portfolio.

  • Consumer Behavior & Insights Externship with Health-Ade
    Consumer Behavior & Insights Externship with Health-Ade
    Health-Ade logoHealth-Ade✅ Verified by Extern⏱️ In progress

    Consumer Behavior & Insights Externship with Health-Ade

    The same shopper sees 3 bottles in the grocery store: Health-Ade. Bolthouse Farms. Evolution Fresh. Different days, completely different purchases. All are owned by the same company, and their own purchase data can't explain what actually sends a shopper toward kombucha, cold-pressed juice, or a protein smoothie instead of one of the others. They want you to help figure it out: design and run a real survey, benchmark the category's biggest competitors, and build the kind of consulting-style case real firms use to brief executives. If you want to show future hiring managers you understand how to find out what their customer is ACTUALLY thinking, then these 6 weeks are for you.

    Consumer ResearchSurvey DesignCompetitive BenchmarkingAI for Data Analysis

About me

I am a UC San Diego freshman gaining consumer behavior and insights experience through a Health-Ade externship to make my resume more competitive.

I am Ruby Hernandez, an undergraduate student at UC San Diego. I am building practical experience early in my degree, focusing on consumer behavior and insights through an active externship with Health-Ade to strengthen my resume and readiness for internships.

Externships

Consumer Behavior & Insights Externship with Health-Ade

Health-Ade

Experience

Sales Representative

OneSixtyFundraising · Jun 2026 - Aug 2026

Summer Camp Coach

Legarza Sports · Jun 2024 - Aug 2025

Political Campaign Intern

Ernest Jones for San Francisco · Aug 2024 - Nov 2024

Volleyball Coach

Frisco Bay Volleyball Club · Nov 2021 - May 2022

Education

University of California, San Diego

B.S. Human Biology · Class of 2029

Skills

Consumer behavior research (externship)Insights gatheringPublic health fundamentalsResume building and career readiness

✅ Verified by Extern · ⏱️ In progress

Consumer Behavior & Insights Externship with Health-Ade

The same shopper sees 3 bottles in the grocery store: Health-Ade. Bolthouse Farms. Evolution Fresh. Different days, completely different purchases. All are owned by the same company, and their own purchase data can't explain what actually sends a shopper toward kombucha, cold-pressed juice, or a protein smoothie instead of one of the others. They want you to help figure it out: design and run a real survey, benchmark the category's biggest competitors, and build the kind of consulting-style case real firms use to brief executives. If you want to show future hiring managers you understand how to find out what their customer is ACTUALLY thinking, then these 6 weeks are for you.

Consumer ResearchSurvey DesignCompetitive BenchmarkingAI for Data Analysis

Overview

The externship investigated customer choice across three owned beverage brands by designing and fielding a survey, benchmarking category competitors, and assembling a consulting-style case. The work combined primary survey data with competitor benchmarking and presented findings and recommendations as a compact business brief.

Consumer Behavior & Insights Externship with Health-Ade

What I've accomplished

I designed and executed research and analysis across survey design, competitor benchmarking, and synthesis into a concise consulting-style case. Below are the concrete outputs I produced during the externship.

Project breakdown