Pinterest Externship via ExternPinterest Externship via ExternI research consumer behavior and translate findings into clear, evidence-backed insights for storytelling and advertising.
Selected projects include a Pinterest externship where I researched Gen Z consumer behavior and produced a single evidence-backed insight for advertiser-facing storytelling.
Pinterest · ✅ Verified by Extern · ⏱️ In progress
A six-week Pinterest externship researching Gen Z consumer behavior and producing a single evidence-backed insight for advertiser-facing storytelling.
Critically evaluated empirical research articles to assess internal validity, reliability, and methodology. Coordinated project workflows and managed strict timelines for a cross-functional team, ensuring all milestones and final deadlines. Facilitated team communication by conducting regular progress check-ins, gathering feedback, and aligning member efforts toward collective project goals. Supervised quality assurance by thoroughly reviewing and refining all team deliverables prior to final submission to maintain high academic standards.
Designed and executed an empirical research examining how external factors influence students' academic motivation. Cleaned and organized raw survey data from 90+ participants using SPSS and Excel, conducting descriptive and correlational analyses. Interpreted findings and authored a report highlighting the link between financial motivation and academic persistence among transfer-oriented students.
I research consumer behavior and translate findings into clear, evidence-backed insights for storytelling and advertising.
I am a UCLA senior studying Psychology, exploring how people—especially Gen Z—think and make decisions. I have limited work experience and am building research and communication skills through university projects and a Pinterest externship.
Externships
Pinterest - GenZ Consumer Behavior Externship
In progress
Experience
Korean Al Translator
Outlier · August 2024 - August 2025, Remote
Education
University of California, Los Angeles
Bachelor of Arts in Psychology; Minor in Anthropology · Class of 2027
Fullerton College
Associate of Arts in Psychology, IDS: Social Science, IDS: Science & Mathematics · Class of 2025
Skills
✅ Verified by Extern · ⏱️ In progress
A six-week Pinterest externship researching Gen Z consumer behavior and producing a single evidence-backed insight for advertiser-facing storytelling.
The project collected original Jobs-to-be-Done survey data from Gen Z respondents, analyzed qualitative and quantitative responses for recurring patterns in Pinterest use, and synthesized those patterns into one concise, evidence-backed insight formatted as an advertiser-facing sales asset.
I designed and fielded a Jobs-to-be-Done survey with Gen Z respondents, analyzed responses for recurring patterns, and synthesized the findings into a single insight packaged for an advertiser presentation.
Critically evaluated empirical research articles to assess internal validity, reliability, and methodology. Coordinated project workflows and managed strict timelines for a cross-functional team, ensuring all milestones and final deadlines. Facilitated team communication by conducting regular progress check-ins, gathering feedback, and aligning member efforts toward collective project goals. Supervised quality assurance by thoroughly reviewing and refining all team deliverables prior to final submission to maintain high academic standards.
Designed and executed an empirical research examining how external factors influence students' academic motivation. Cleaned and organized raw survey data from 90+ participants using SPSS and Excel, conducting descriptive and correlational analyses. Interpreted findings and authored a report highlighting the link between financial motivation and academic persistence among transfer-oriented students.
