TikTok logoTikTok Externship via Extern
Shirley Jusino portrait

Third-year student building social media and brand strategy skills

I am focused on gaining hands-on experience fast, using an externship in TikTok content and brand strategy to level up my resume.

Work samples

Portfolio of externship deliverables and student projects focused on TikTok content, social media tactics, and brand positioning — created to demonstrate skills to employers.

About me

I am focused on gaining hands-on experience fast, using an externship in TikTok content and brand strategy to level up my resume.

I am Shirley Jusino, a third-year bachelor's student building practical skills through project work. I have limited formal work experience and am completing a TikTok Social Media Content & Brand Strategy externship to strengthen my resume and compete for roles and internships.

Externships

TikTok: Social Media Content & Brand Strategy Externship

In progress

Experience

Area Coordinator/Supervisor

Go Au Pair · Jun 2019 – Jan2022

Caregiver

Care.com & Trusted Inc. · Nov 2017 – May 2019

Back up Nanny Care

Crunch Care Back Up Care · Jan. 2025- Current

Caretaker

Tufo/Cooney Family · Jan 2022 – Nov .2024

Area Coordinator/Supervisor

Cultural Care Au Pair · Sept 201-Dec. 2015

Education

Berkeley College, New York, NY

Bachelor of Science in Information Technology Management – Concentration in A.I. · Class of 2027

Berkeley College, New York, NY

Associate of Applied Science in Marketing & Management · Class of 1995

Skills

Social media content planningBrand strategy fundamentalsTikTok content conceptsResume and career readiness focus

✅ Verified by Extern · ⏱️ In progress

TikTok: Social Media Content & Brand Strategy Externship

Digital MarketingBrand StrategyContent CreationStorytelling

Overview

The work evaluated a brand's presence on TikTok, assessing content formats, posting patterns, and audience signals. The project compared existing posts against platform norms and documented recommendations for content types and cadence. The deliverable was a structured review of the brand's social content performance on TikTok.

TikTok: Social Media Content & Brand Strategy Externship

What I've accomplished

I reviewed the brand's TikTok activity and produced a concise appraisal of its content and channel fit, highlighting format use and posting patterns.

Project breakdown

View all work