TikTok · ✅ Verified by Extern · ⏱️ In progress
TikTok: Social Media Content & Brand Strategy Externship
Digital MarketingBrand StrategyContent CreationStorytelling
TikTok Externship via ExternTS
Senior marketing student building practical experience
I study marketing at Western Governors University and bring hands-on experience from coursework and projects while preparing to enter the field.
Work samples
Work samples drawn from coursework and practical assignments: marketing strategy, content creation, and campaign planning developed during my degree.
TikTok: Social Media Content & Brand Strategy Externship
About me
I study marketing at Western Governors University and bring hands-on experience from coursework and projects while preparing to enter the field.
I am Tamera Spann, a senior marketing student at Western Governors University. I have some practical work experience and I am finishing my bachelor's in Marketing while exploring roles that let me apply what I’ve learned in real projects.
Externships
TikTok: Social Media Content & Brand Strategy Externship
In progress
Experience
Client Support Specialist
AT&T · OCT 2022 - PRESENT
Premier Service Consultant
AT&T · OCT 2020 - OCT 2022
Retail Sales Consultant
Prime Communications AT&T · NOV 2018 - OCT 2020
Assistant Manager
Footlocker · JUL 2013 - NOV 2018
Education
Mississippi Gulf Coast Community College
Associate of Applied Business: Business & marketing Management Technology
University of Southern Mississippi
Marketing
Skills
Marketing strategyContent creationCampaign planningMarket research basicsDigital marketing fundamentals
✅ Verified by Extern · ⏱️ In progress
TikTok: Social Media Content & Brand Strategy Externship
Digital MarketingBrand StrategyContent CreationStorytelling
Overview
The project evaluated short-form social content and brand signals on TikTok, examining a single brand's posts to assess content, format, and audience-facing presentation. The work compared post elements and identified observable patterns in how the brand presented products across videos.
What I've accomplished
I reviewed the brand's TikTok presence and documented how individual posts used content formats, captions, and visuals to present products and crew gear.
